Technology Marketing in the Digital Age: How to Use Your Company Videos to Improve Customer Engagement
Videos are all the rage. They are now easier than ever to produce, and you can even use your Smartphone to film on the spot. There are many uses for a video in business—from filming a customer testimonial to talking about a service, hot topics, product demos and more. But once you’ve got them produced, what do you do with them?
Get Ready! Propelify (Formerly Propeller) is on Its Way and It Promises to Be Bigger and Better
Let’s face it. Last year we weren’t sure if Aaron Price could pull it off. He had a vision for a big regional tech festival to be held on a pier on the waterfront in Hoboken. It would draw folks from all over the Northeast to listen to tech-entrepreneur speakers, watch drone races, participate in virtual reality experiences and meet prospective employers and each other. And he — along with a hundred volunteers — made it happen. Last year almost 8,000 people showed up.
Tech Biz Tips: Self-Discipline for Tech Entrepreneurs
Everybody wants to achieve financial independence, be fit and trim and spend more time with our families. This is the fundamental wish list we all have. But most people are not willing to invest in the self-discipline needed to achieve these goals.
Why You’re Not Networking Right and How to Make It Work for You
“Networking” is a word that I once had an adversarial relationship with. It should have been created as a four-letter word, as far as I was concerned. I thought that networking (and its close cousin, “sales”) was meant for outgoing people, and not something that would be important to me when I started out in my career at a CPA firm in northern New Jersey in the early ’90s. Perhaps, at times, you’ve thought as I once did.
Tech Biz Tips: The Everything Company: Outsourcing Mundane Tasks
These days artificial intelligence is displacing “touching” on many new smart devices and talking to these devices is becoming more commonplace in our cars, homes, and on our wearables. Tech entrepreneurs need to be developing ways to incorporate their evolving technologies with the creators of artificial intelligence platforms like Amazon, Google, Microsoft, Apple, and others.