Lean Startup Jumpstart Introductory Workshops Offered at Several Colleges

If you have a tech startup that’s in its infancy, take advantage of a new program focusing on Lean Startup techniques at Seton Hall, Stevens Institute of Technology and the NJIT Martin Tuchman School of Management. 

The Lean Startup Jumpstart Training workshops promote a method of startup development that helps companies build a business model to more effectively find customers, obtain funding and boost sales.

According to the event website, “The Lean Startup provides a scientific approach to creating and managing startups and to get a desired product to customers’ hands faster. The Lean Startup method teaches entrepreneurs how to drive a startup, how to steer, when to turn, and when to persevere ― and grow a business with maximum acceleration. It is a principled approach to new product development.”

Michael Ehrlich, associate professor of finance at the Martin Tuchman School of Management said, “The Lean Startup methodology helps companies to be more capital efficient and to leverage human creativity more effectively than traditional startup business planning. Through rapid experimentation and close interaction with customers, companies can gain ‘validated learning’ and shift plans with agility rather than waste time and resources on ‘dead end’ business plans.” 

There will be three introductory workshop sessions, each held at one of the participating universities, so that startup founders can assess if they would benefit from a more extensive three-session workshop. The sessions will take place on April 10 at Seton Hall (South Orange), April 17 at Stevens Institute of Technology (Hoboken) and May 1 at NJIT Martin Tuchman School of Management (Newark).

The program was made possible through a grant from Synchrony Bank (Atlanta).

To sign up for the workshops, visit this page.

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