Somerset-based Oticon Wins Awards for Product Design and Technology 

By Steve Sears 

In May, Oticon, a Danish company with its U.S. headquarters in Somerset, received awards for innovation in the design and development of hearing aid technology.  

Specifically, Oticon MyMusic won a MedTech Breakthrough Award, and the company’s Oticon Play PX and Oticon SmartChargerCharger technologies both won Red Dot awards for product designs for product design. 

In an interview with NJTechWeekly.com, the company said that Oticon MyMusic features a new amplification strategy, as well as a music-oriented signal-processing program that is designed to enhance live and streamed music.  

In an interview with NJTechWeekly.com, the company said that Oticon MyMusic features a new amplification strategy, as well as a music-oriented signal-processing program that is designed to enhance live and streamed music.  

In addition, Oticon Play PX is “the world’s first” pediatric hearing aid with an on-board deep neural network that’s designed to learn and recognize sounds the same way children do — through experience. Oticon SmartCharger is a rechargeable solution for users who are on the go. The company will soon be launching Oticon Own, a new family of custom hearing aids developed for discreetness and superior sound quality. 

“We are extremely proud of our heritage of bringing life-changing products to market,” said Nancy Palmere Mucha, director of consumer marketing and PR. “We’ve been doing that since 1904, and that tradition has strengthened through the decades — especially during the past 25 years! Our expertise in hearing healthcare and its ability to improve the world for people with hearing loss has enabled our success, as well as the success of our professional partners.” 

The company was founded in 1904, employs more than 2,000 people around the world and its products are sold in more than 100 countries, according to another spokesperson. The company’s global headquarters are near Copenhagen, Denmark.  

Oticon’s first U.S. headquarters was established in Union City in 1967; they moved to Somerset in 1979, and then in 2012 to their current home in Somerset, at 580 Howard Avenue. Situated on approximately nine acres in a corporate setting, the five-story office complex features state-of-the-art production facilities; a modern distribution center; inside sales, marketing, customer service and audiology departments; a human resources department; and a training and education center. 

The building also houses back-office support for Oticon’s parent company, Demant (Copenhagen), covering such functions as accounting, administrative and IT services. Across the U.S., Oticon employs approximately 500 employees, including audiologists; engineers; technicians; sales, marketing and consumer service specialists; and administrative staff. Most U.S. employees work at the Somerset offices. 

Oticon’s culture of innovation has enabled the company to introduce several technological breakthroughs that have made a significant difference for people with hearing loss, the company said.  All Oticon hearing aids feature the company’s proprietary “BrainHearing” technology.  This “brain first” approach delivers sound with what Oticon calls the “clearest, purest sound signal possible” to support the brain’s ability to make sense of sound and significantly reduce the cognitive load on the wearer. Also, Oticon was the first hearing aid manufacturer to highlight the connection between hearing health and cognitive decline, the company said. 

“At Oticon, we believe hearing care is healthcare,” explained Mucha. “Our continued success is dependent on our ability to support the independent hearing-care professional, not only with premium technology, but with the audiology and marketing support they need to reach and fit more patients. We are committed to promoting the importance of professional hearing care, and we reinforce that commitment by supplying our hearing solutions only to providers who fit and sell Oticon products to patients through face-to-face consultation, evaluation and fitting.” 

In addition, Oticon Play PX is “the world’s first” pediatric hearing aid with an on-board deep neural network that’s designed to learn and recognize sounds the same way children do — through experience. Oticon SmartCharger is a rechargeable solution for users who are on the go. The company will soon be launching Oticon Own, a new family of custom hearing aids developed for discreetness and superior sound quality. 

“We are extremely proud of our heritage of bringing life-changing products to market,” said Nancy Palmere Mucha, director of consumer marketing and PR. “We’ve been doing that since 1904, and that tradition has strengthened through the decades — especially during the past 25 years! Our expertise in hearing healthcare and its ability to improve the world for people with hearing loss has enabled our success, as well as the success of our professional partners.” 

The company was founded in 1904, employs more than 2,000 people around the world and its products are sold in more than 100 countries, according to another spokesperson. The company’s global headquarters are near Copenhagen, Denmark.  

Oticon’s first U.S. headquarters was established in Union City in 1967; they moved to Somerset in 1979, and then in 2012 to their current home in Somerset, at 580 Howard Avenue. Situated on approximately nine acres in a corporate setting, the five-story office complex features state-of-the-art production facilities; a modern distribution center; inside sales, marketing, customer service and audiology departments; a human resources department; and a training and education center. 

The building also houses back-office support for Oticon’s parent company, Demant (Copenhagen), covering such functions as accounting, administrative and IT services. Across the U.S., Oticon employs approximately 500 employees, including audiologists; engineers; technicians; sales, marketing and consumer service specialists; and administrative staff. Most U.S. employees work at the Somerset offices. 

Oticon’s culture of innovation has enabled the company to introduce several technological breakthroughs that have made a significant difference for people with hearing loss, the company said.  All Oticon hearing aids feature the company’s proprietary “BrainHearing” technology.  This “brain first” approach delivers sound with what Oticon calls the “clearest, purest sound signal possible” to support the brain’s ability to make sense of sound and significantly reduce the cognitive load on the wearer. Also, Oticon was the first hearing aid manufacturer to highlight the connection between hearing health and cognitive decline, the company said. 

“At Oticon, we believe hearing care is healthcare,” explained Mucha. “Our continued success is dependent on our ability to support the independent hearing-care professional, not only with premium technology, but with the audiology and marketing support they need to reach and fit more patients. We are committed to promoting the importance of professional hearing care, and we reinforce that commitment by supplying our hearing solutions only to providers who fit and sell Oticon products to patients through face-to-face consultation, evaluation and fitting.” 

In addition, Oticon Play PX is “the world’s first” pediatric hearing aid with an on-board deep neural network that’s designed to learn and recognize sounds the same way children do — through experience. Oticon SmartCharger is a rechargeable solution for users who are on the go. The company will soon be launching Oticon Own, a new family of custom hearing aids developed for discreetness and superior sound quality. 

“We are extremely proud of our heritage of bringing life-changing products to market,” said Nancy Palmere Mucha, director of consumer marketing and PR. “We’ve been doing that since 1904, and that tradition has strengthened through the decades — especially during the past 25 years! Our expertise in hearing healthcare and its ability to improve the world for people with hearing loss has enabled our success, as well as the success of our professional partners.” 

The company was founded in 1904, employs more than 2,000 people around the world and its products are sold in more than 100 countries, according to another spokesperson. The company’s global headquarters are near Copenhagen, Denmark.  

Oticon’s first U.S. headquarters was established in Union City in 1967; they moved to Somerset in 1979, and then in 2012 to their current home in Somerset, at 580 Howard Avenue. Situated on approximately nine acres in a corporate setting, the five-story office complex features state-of-the-art production facilities; a modern distribution center; inside sales, marketing, customer service and audiology departments; a human resources department; and a training and education center. 

The building also houses back-office support for Oticon’s parent company, Demant (Copenhagen), covering such functions as accounting, administrative and IT services. Across the U.S., Oticon employs approximately 500 employees, including audiologists; engineers; technicians; sales, marketing and consumer service specialists; and administrative staff. Most U.S. employees work at the Somerset offices. 

Oticon’s culture of innovation has enabled the company to introduce several technological breakthroughs that have made a significant difference for people with hearing loss, the company said.  All Oticon hearing aids feature the company’s proprietary “BrainHearing” technology.  This “brain first” approach delivers sound with what Oticon calls the “clearest, purest sound signal possible” to support the brain’s ability to make sense of sound and significantly reduce the cognitive load on the wearer. Also, Oticon was the first hearing aid manufacturer to highlight the connection between hearing health and cognitive decline, the company said. 

“At Oticon, we believe hearing care is healthcare,” explained Mucha. “Our continued success is dependent on our ability to support the independent hearing-care professional, not only with premium technology, but with the audiology and marketing support they need to reach and fit more patients. We are committed to promoting the importance of professional hearing care, and we reinforce that commitment by supplying our hearing solutions only to providers who fit and sell Oticon products to patients through face-to-face consultation, evaluation and fitting.” 

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